I’ve always loved a little bit of Lush in my life, and that obsession only grew with my age. For years now I’ve been a ‘Lushie’ and a total fanatic of the company and ethics, so getting a job there summer last year was the total dream for me. Now I work for the company full time and have endless praise for them.
Something my family will vouch for is the fact I’ve always been an ‘eco-warrior’. I headed the eco committee in primary school, even, from the youthful age of eight and was always seen as a ‘hippie’ because of it (I guess you could say it… I am a total hippie). My love for the environment, sustainability and all the ethics surrounding it has only grown over time; now I am vegan, I use a bamboo toothbrush instead of plastic and toothy tabs instead of fluoride packed tubes, and pride myself on the many ‘naked’ products I use.
‘Naked’ is the key theme of the post.
The naked products I use, to name a few, are:
Shampoo bars, conditioner bars, naked deodorant, naked shower gel.
Pictured: Karma washcard (top left), Jason and the Argan Oil shampoo bar (left), Sunflower deodorant (bottom right).
Naked shower gel? Isn’t that just soap? My dear friend, it is not.
If you’re a long time follower of this blog, you may recall I did a post on Lush’s Naked House back at the end of summer. If not, you should totally check it out, but I will be covering the landmarks in this seasonally-naked post!
Naked shower gel is not soap.
Soap: Traditionally made from an oil base (most companies use palm oil but I cannot get behind that, and nor do Lush. It is so morally awful and has the worst environmental impacts), such as coconut or rapeseed, the other ingredients are added after the solid soap base is created. The soap lathers up to suds straight away.
Naked shower gel: Think bottled. Your shower gel is created as if it will be poured into a plastic bottle. At the last minute, sodium stearate is added and it is, instead poured into a silicone mould. This has a double lather. The first lathers into your average shower gel feel, and the second lathers as your bottled shower gel would.
Fun fact: Lush used to use their standard mould to create the punny bottle-and-top look for the naked gels (materials which would be recycled in the ‘green hub’), but they have now developed several silicone moulds! The silicone is more environmentally friendly to wash and re-use which sticks with company ethics, and of course, the whole ‘naked’ project.
Picture one shows the original, recyclable mould, and picture two the silicone mound (both filled with naked shower gels in progress).
Related to the above fact, Lush have also actually been a full cycle company since 2013! Four wonderful years without making another black pot and counting.
Above pictures the start of the recycling process of Lush moulds. Black pots are broken up for recycling in the same way.
The Christmas range
Many people will know lush for it’s ever popular festive product, Snow Fairy. Over the years the snow fairy range has only grown; bath bombs sharing the scent, dusting powders (now Sparkle Jars), and now Naked gels and body conditioners! And that’s to name a few. Snow fairy is not the only festive scent to be held in Lushies’ hearts. Popular returns of the year are:
- Rose Jam (shower gel)
- Bubbly (shower gel)
- Twilight (shower gel)
- Lord of Misrule (shower cream)
- Christingle (body conditioner)
And our new friends include:
- Santa’s Christmas (shower cream)
- Butterbear (washcard)
- Buck’s Fizz (body conditioner)
- Berry Berry ChristmasSnow fairy naked shower gel, in production.
Our festive shower gels and creams (aside Lord of Misrule as it’s a Halloween product) have all been released in the naked format. Exciting!
Of course, choosing the shower gel for you is all about preference. If it’s not for you, it’s not (for example, I’m hardly the biggest Lord of Misrule advocate but controversially route for Karma scented anything, any day- it’s just like smell!). However, just think. Some people are dead set against naked from the beginning. Maybe they don’t like change. Maybe they think it’s ‘just soap’ and won’t be swayed. Maybe they’re buying a gift and ‘just want to be safe’.
But environmentally? That’s not safe.
It is a known fact we use too much plastic. We rid of too much plastic. Our oceans are being impacted by this waste.
Personally, I stand by the naked products. It helps me cut down on my packaging and wastage (though I, of course, recycle all I can) and I strive to live a plastic free life in the near future.
My favourite shower gel, for sure is Berry Berry Christmas. This was the first naked gel I tried (picking one up the week I worked in Oxford Street, before they hit the shelves in other shops) and I was sold. Truly, there is a double lather so it feels as if you’re using bottled shower gel, but it’s handy since you can’t use an excess (you literally get a lather of the perfect amount). The smell of all things Berry with citrus notes and a green glimmer of glitter are perfect for your morning shower to uplift you, but it also feels like a warm hug that could relax you in the evening.
Below: Berry Berry Christmas via. Lush
*Debate: Is it blue or green? I’m a firm believer that it’s green, but this is a much debated issue. Leave me your thoughts in the comments or pop me a tweet @laurbethany.
I’m glad packaging free versions of popular products have been released (the shower gels, lip scrubs, body lotions and conditioners…) and hope this will transform us to an even more sustainable company (it is a fact that over half of our products are naked, anyway), and seeing so many people opt for the naked version gives me a lot of faith!
Which way do you swing? What’s putting you off the other option?
Please, please, give this sustainable attempt at living a chance to show it’s glory!